Financial Shock Absorbers: Runway, Buffers, and Diversification
Forecast conservative, base, and upside cases, then plan triggers for each. Tie expense ramps to evidence milestones, not optimism. An edtech team extended survival by four months simply by sequencing hires after verified retention thresholds were met.
Financial Shock Absorbers: Runway, Buffers, and Diversification
Avoid dependence on a single whale customer or channel. Pilot two acquisition paths and a small recurring stream that covers core infrastructure. Diversification may feel slower, but it compounds resilience and gives you options when markets jolt unexpectedly.